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"‘BLP has a clear strategy for growth'..."

"‘BLP is an ambitious firm with a strong culture and reputation as a game-changer in the sector..."

I do love press releases that make claims like this. It presumably sets them apart from other firms about whom the opposite could be said.

'PLB has no clear idea what the next 12 months will bring. We're confused and baffled to be honest, but deep down we hope everything will work out for the best.'

'PLB is a firm with extremely modest aspirations, and a bit of a reputation for drifting along in an aimless, directionless sort of way...'