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Personally think the article was a mistake by QS as too downbeat and doesn't really reflect the vision of the brand. We have been involved since near the beginning and a couple of years ago or so considered pulling out because, whilst it had it's pluses, it hadn't done an awful lot for us.

However we stuck with it after the buyout as we could see a lot of investment going into it. It has taken a while but we now view QS as a useful business partner. With the various initiatives in development it has the potential to be a lot more.

QS mark 1 was an idea by a couple of passionate people who hadn't a clue what they were doing and had a vision of large scale advertising and not much beyond. We mistakenly bought into that. QS has now matured as have my own perceptions of it and the reasonable expectations member firms should have.

We get a lot out of our membership and could get a lot more if we had the time and resource internally to do so. If firms join up and wait for things to magically happen they will be disappointed. If they join, get involved and take advantage of the various skillsets at QS central they will get good value for their investment.

Looking at the legal landscape I still believe a large number of firms will fall by the wayside over the next 5-10 years if they bury their heads in the sand and do nothing. For those that try to do something some things will work others won't. There will be opportunities as well as threats and I feel we are stronger with QS than without it. Game changer (Craig's favourite phrase!) no useful business partner yes.