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Keith,

Insurance premiums are largely determined by lazy complacent customers.

Every year, when my circumstances have not changed, my price for renewal goes up by £lots. When I complain I get offered a reduction to the previous year + £a bit.n If £a bit isn't much I renew to save 30 minutes on a comparison website otherwise I go elsewhere.

It is not even competitive on comparison websites as the variation in cost is often 50% between policies with exactly the same terms.

I have even had "new" quotes from my existing provider which, when I put in the same vehicle but 'move' 10 houses down the road and become 1 day older, are much lower than than they were prepared to offer to renew.

The remaining part of your post I agree with.